a gay black woman's discovery of her jewish self

URJ Announces April Baskins to Join Executive Leadership of URJ

Posted on: July 9, 2015

It’s VITALLY important to the continuity of the Jewish community to not only have conversations with Jews of Color, but to hire Jews of Color to Boards of organizations, leadership teams, as consultants, and as part of staff. Bravo to the URJ for this amazing hire!

July 8, 2015, New York, NY – Union for Reform Judaism (URJ) President Rabbi Rick Jacobs announced today that April Baskin will join the URJ’s executive leadership team as Vice President of Audacious Hospitality. Baskin’s role is crucial to the ongoing implementation of the URJ’s strategic 2020 Vision plan, and the final staffing decision within a realignment of executive roles that is structured around the 2020 Vision’s core priorities of Strengthening Congregations, Audacious Hospitality and Tikkun Olam (social justice).

April Baskin, URJ Vice President of Audacious HospitalityAudacious Hospitality is the URJ’s focused effort to engage seekers – Jews who are unaffiliated, under-engaged and in some cases uninspired – in the sacred work of creating a world of wholeness, compassion, and justice. Congregations and other Reform institutions can play an indispensable role in attracting and serving those looking for ways to connect with their Jewish identity. As URJ President Rabbi Rick Jacobs put it recently, “No more than 50% of North American Jews are members of synagogues at any one time. Unless we change our approach, there is little chance that Jews in their twenties and thirties will even enter the revolving door of synagogue affiliation. Hoping is not a strategy; the Jewish world needs new approaches for engaging the future. Together we will shape the strategies that will broaden and deepen our movement.”

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2 Responses to "URJ Announces April Baskins to Join Executive Leadership of URJ"

This is so great! Yay! So excited for her! PS-HOW AM I JUST NOW FINDING THIS AWESOME BLOG?! Binge reading everything–love you Erica!

Welcome and happy binge-reading!

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